Free Fire has announced that Pakistani cricket icons Shaheen Afridi and Shoaib Malik are set to join the stage with Babar Azam and Shadab Khan as the official brand ambassadors for Free Fire in Pakistan. Free Fire is the world’s leading mobile battle royale game with over 1 Billion downloads and has been at the forefront of the Esports revolution in Pakistan.
This is Pakistan’s first-ever collaboration with cricket players, who will introduce their style through cricket bundles inside the world’s most popular battle royale game. Users will have a chance to claim and play with bundles of their cricketing heroes in their favorite game.
Each cricketer worked on their bundle designs and came up with vibrant & unique designs which are bound to attract. This is great news for cricket fans as they will be able to see their favorite cricketers collaborating with the leading mobile game as they introduce their cricket bundles for the first time.
Shaheen Shah Afridi commented on the occasion, “I’m glad to join my teammate and captain as Free Fire’s brand ambassador. This is an incredibly popular game that has helped establish professional Esports in Pakistan. I am thrilled to have my bundle feature in their game and will hold on to this memory.”
Free Fire is dedicated to providing players with a variety of fresh and interesting content and unique experiences to keep them engaged.
Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019, 2020, and 2021, according to data.ai, previously known as App Annie.
Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading Esports organizer and hosts some of the world’s biggest Esports events.
Garena is a part of Sea Limited (NYSE: SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.
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