Singapore-based travel startup GoZayaan, which operates in Bangladesh, has now entered Pakistan by acquiring adventure tourism portal FindMyAdventure.
The Pakistan unit of GoZayaan will offer online travel and ticketing as well as adventure tourism, said Muhammad Komail Abbas, managing director for the country. GoZayaan has initially invested US$3.5 million as part of the deal, according to 2 people familiar with the matter.
GoZayaan is the largest online platform in Bangladesh with over 700,000 monthly active users since starting in 2017. Pakistan’s travel market is estimated to increase by a third to US$12 billion in 2024, according to Abbas.
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