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Thursday, March 28, 2024

Info Minister’s wife wants to ‘promote tourism’ through her clothing line in Pakistan

LAHORE: Federal minister Fawad Chaudhry’s wife Hiba Fawad, who just joined the fashion industry, aimed to promote tourism with her clothing line in Pakistan.

Hiba while speaking with a private news channel in the provincial capital said that she has tried to promote tourism in Pakistan through her Lawn brand ‘Nisa Hussain’ – which she named after her daughter.

She spoke to the media during the occasion of signing the Memorandum of Understanding (MoU) with the Ittehad textile. The joint venture is for customer care and satisfaction and we are currently working together with tourism and fashion, she added. She further stressed that she’s using her brand ‘Nisa Hussain’ to show the hidden beauty of Pakistan to all those who could not reach here.’

https://www.instagram.com/p/CPwU7JthMRS/

The wife of the ruling party leader also revealed the face of his 2021 lawn collection. Pakistani actor Mehwish Hayyat, who was a conspicuous presence on the occasion, is said to be featured as the brand ambassador for her lawn collection.

Let it be known that, Hiba Fawad has made her debut at the Bridal Couture Week 2021 with her clothing line ‘Nisa Hussain’, which she started last year in December. Fawad also appeared at the show. Speaking with the media during his debut, he said Nisa Hussain is my favorite brand as it is named after my daughter.

Chaudhry also clarified that he didn’t appear in the show to support his wife but to the whole industry.

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